Uber婊存淮涓″骞讹鸿甯哄ソ褰讹

1. 骞惰喘缁

充氦缁锛涓搴虹浜甯稿甯璇х淇℃

渚濡婊存淮锛

婊存淮鸿灏惰喘浼姝ヤ腑界涓°版ㄩㄨ浜 婊存淮鸿 Uber ㄧ灏镐★涓哄圭灏拌℃′Uber ㄧ灏婊存淮 5.89% ℃锛稿浜 17.7% 缁锛浼姝ヤ腑界朵涓借′灏寰璁 2.3% 缁

渚濡 Uber 锛

规储扮娑

杩浜ゆ浜哄＋诧骞跺浼板兼杩 350 浜跨锛朵腑 Uber 涓戒环兼杩 70 浜跨锛婊存淮鸿淇杩涓杞璧及硷 270 浜跨 280 浜跨涔 婊存淮涓借灏浠 Uber ㄧ杩涓杞璧浼板艰 680 浜跨璧 10 浜跨缁 Uber ㄧ

瀹浜风锛Uber ㄧ灏 Uber 涓界锛涓″版缁浜婊存淮

充淮婊存ㄤ涔涔扮锛繁′唤

浣涓轰氦瀵逛环锛Uber 涓界′寰浜婊存淮鸿 20% ℃朵腑 Uber ㄧ 17.7%锛朵′ 2.3%块捐ㄥ苟璐婊存淮′唤涓 10% 宸

杩蜂ワUber ㄧ舵涓轰婊存淮鸿澶ц′Uber CEO Travis Kalanickユ淮婊村鸿ｄ浼

杩崇 Uber ㄧ灏藉宸婊存淮灞锛

ㄥ灞℃锛Dual Class Shares锛缁涓锛Uber 涓 17.7% 婊存淮′唤 5.89% 绁ㄦ锛娴杩涓ㄥ℃绁ㄦ稿℃姣渚涓涔涓锛5.89 / 17.1 = 0.333锛浠ヨ冲ㄧワ婊存淮借渚剁㈢㈡ㄨ繁

讹婊存淮濮浜虹缁翠灏 Uber ㄧｄ浼ф淮婊村 Uber ㄧ璧棰锛$680 浜匡璁＄锛婊存淮 Uber ㄧ℃渚澶х害 1.47%锛= 10 / 680锛锛娉ㄦ′唤姣渚锛骞堕涓㈣绁ㄦ锛

2. 娣锋澶圭宠

濡绠涓 Uber ㄧ锛浜ゆ规澶涓卞璧癸楂磋Tiger Global锛BlackRock锛涓戒汉瀵跨涓瑷锛婵绔浜瀵规ユ风璧规涓哄瑙浜锛瀵逛 Uber 婊存淮杩峰ぇч卞峰寰寮烘ユ存姝ゃ

姝ゅ锛璧 Uber 楂浼板肩朵腑涓涓灏辨汉浠剁О稿ㄧ棰Uber 涔纭浠ユ浜虹ц杩涓浣ㄦ涓澶х甯轰腑锛Uber 介颁扮浜瀵规伙

婊存淮 2015 骞翠璁板璧浜涓浜 Grab锛板害 Ola锛缇界 Lyft锛褰㈡浜 Uber 濡浠 Uber 涓烘淮婊存澶ц′锛Uber 存涓轰 Uber 璧光 惰朵涓浣娌℃堕村按灏锛瑕杩涓涓姝ュㄤ

涓浠濡姝わ规ㄤ骞 5 浠藉婊存淮璧浜 10 浜跨ｅ澶 Uber CEO Travis 杩寮绗璇磋繁濂虫规′唤锛杩涓绛浜存澶х浜瀵规婊存淮′唤锛ュ娌℃杩浜

规涔存ユ Uber ′唤浜舵ユ Uber 杩规瀵规 Google锛 2013 骞撮杩 GV 璧浜 2.58 浜跨存杩涓瀹跺芥ヤ澶ч浜洪┚椹舵Uber ¤烘澶у浣锛骞舵涓扮版苯杞ユ璧卞规ㄦ浠ｅ涓恒娉板」姹借溅璁″Google 存╁ 2010 骞村氨寮濮浜洪┚椹剁娴璇浜

浣浜洪┚椹堕杩村瀹躲浠骞村勾锛涓涓缁琛涓宸ㄥごㄦ苯杞璧 5 浜跨缁 Lyft锛5 浠藉氨寮濮卞娴璇姝ゅ骞惰喘婊存淮Uber 惧害藉变韩ㄩ┚椹舵翠ㄦㄦ浜洪┚椹舵璧板ㄦ绔规浜Elon Musk ㄨ繁绔涓寰娓妤锛浠涓靛ㄨ溅锛翠釜鸿甯恒杩ㄧぇ瀹剁濂堕

3. Uber 杈涓耽

Uber 澶辫触

濡朵纾骞惰喘浜浠朵凤浜轰滑娆㈠ゆ耽瀹跺杈瀹躲瑙规 Uber 杈浜锛璐ヨ蛋涓姐

瀹杈浠ㄤ娆℃璁杩涓癸绉浠璋峰哄锛ㄥㄤф借╁锛浣ㄤ腑藉氨涓杞10 骞村锛eBay 浣及浜褰朵腑藉涓澧淇＄ㄧ己澶憋块宸村反杩瀹浣轰骞跺锛缁瀵艰 eBay 轰腑姐Google 变ㄧョ轰腑姐Facebook ㄦ氨涓翠韩琚界寰锛浣浠ョ Zuck 冲锛渚濡浠璇绮捐锛浠ュㄥ浜鹃惧ぉ姘澶鸿姝ワAmazon 涓藉充娇渚涓娴″翠惰涓娓╀杩浜浼间介绀虹 Uber 缁澶辫触

Uber 杩复甯稿蜂板锛浜ら虹璁炬芥椤硅浜虹杩浜规°璁烘挎不杩俊ㄨ搴锛垮寰炬涓涓藉涓哄鸿甯虹澶с姝ゅ锛婊存淮甯哄挎绋冲 80% 浠ヤ锛杩瓒 Uber婊存淮瀹璧癸灏ゅ舵块捐锛剧舵存冲锛瀵 Uber ヨ锛涓藉烘涓锛澶у轰涓磋涓姝ワ瀵规淮婊存ヨ锛存崇涓

Uber

惰灏辨寰虹璁鸿 Uber ㄤ腑藉け璐ヤ锛璇棣锛Uber ㄦ 17.7% 婊存淮′唤锛澶ц′版淮婊撮浜 80% 甯轰唤棰锛杩涓缁ㄦㄧ琛ヨ创澶ф涓锛Uber 涓藉凡缁 20 浜裤 Uber 涓ㄥт憋灏遍瀹浜翠釜涓戒氦鸿甯烘ョ 17.7%璁轰釜瑙搴锛Uber 借耽浜锛界舵淮婊翠娌℃杈锛

Uber 杩ヤ腑界冲纭璁稿缇藉句互宠薄涓藉哄鸿搴澶тUber 绱瀹 10 浜挎鸿＄ㄤ 5 骞存堕达婊存淮 2015 骞村氨瓒杩杩涓般CEO Travis ㄦ娌舵剧杩婊存淮 CEO 绋缁翠涓╋瑕涔 Uber 璧 40%锛瑕涔澶濂借璐ャ浜哄璇寸ㄧ 17.7% 姣 40% 杩涓灏锛涔浜鸿杩涓濡╃瑰ヨ℃淮婊达Uber 灏卞浠ヤㄨ辫涔澶т唬浠锋缁磋揪板风缁浜

浣杩戒锛ㄦ淮婊磋寰寮卞跺锛璁轰纭藉ヨ★浣璁烘 Uber 宸ㄥぇ瑙妯¤ Travis ф奸芥敞瀹浜ㄨ涓舵ヨ℃界浜ㄥ骞存淮婊村揩骞跺40% 灏辨翠戒锛蹇椤诲娆″己璋 17.7% 杩涓板姒蹇碉婊存淮鸿澶ц′锛

璁烘 Uber 杩淮婊达濮浜虹烘у版版瑕锛ㄤ涔冲浜猴界瑙ｅ蜂归复冲浠ヨ锛姝ｆ Uber 杩ヤ腑界冲锛缁浜颁 17.7% 婊存淮′唤杩风缁婊存淮╂璧浜洪娌姹卞歌骞虫烘ョ锛涓烘ョ锛瀵 Uber 烽ㄣ

杩绗浜ゆUber ㄤ腑芥缁璧板颁 Facebook锛Google锛Amazon 杩浜杈

Uber 涓涓姝

浠ラ瑙锛Uber 垮涓瀹绋搴涓甯╂浜澶хч辩涓戒★Uber 浜涓甯杩绋涓澶х纰璧浜烘句涓姘锛涔瑕寮濮充甯浜浜锛锛璧逛 Uber 涓借哄瑕锛澶锛璁稿璧浜哄 Uber 涓甯村寰锛涓轰浠浠宠 Uber ′唤锛杩宠ユ璧 17.7% 婊存淮轰

浜虹ㄥ骞撮块宸村反崇郴ョ被姣 Uber 婊存淮锛 2005 骞存璧 10 浜跨锛块宸村反夸负宸ㄥご锛磋刀涓涓朵唬锛缁涓块宸村反′唤杩杩瓒杩浜韩浠峰笺锛浠涓虹镐技搴灏涓块颁涓锛Uber 婊存淮浜涓涓朵唬镐技锛存界缁卞涓哄鸿甯虹涓ゅぇ宸ㄥごUber ㄧ藉垮ぇ宸茬╋ㄥ戒绮惧惧ㄥ朵甯轰

褰讹Uber ㄤ腑戒袱骞寸ヤ舵浠ｄ环锛涓昏浣ㄦ轰姣濡╁璇ュぇョ富板俱Uber ㄤ堕搴璧 Google 板撅挎ョ甯镐╋灏ゅ舵 Google ㄩ┚椹舵骞磋轰哄繁椤剁骇板炬 HERE锛Uber 轰环 30 浜跨姹璐缁涓濂椹般濂ヨ开瀹椹瀹惰姹借溅绔浠枫璁稿娌℃涓藉虹寮瀵圭簿璐癸Uber 藉夸ャ濡浠 Uber 缁浜版绮惧惧ㄤ杩涓瀹ｅ 5 浜跨板炬缁

4. 婊存淮村

骞村 Uber 姝ｉ㈢浜寮濮讹婊存淮缁浜虹瑙杩勾杞绘插茬涓ｆ跺 Uber 宸茬卡朵宸ㄥごф淮婊 CEO 绋缁寸璇存锛浠浠肩灏卞浠宸涓涓杞蒋浠朵枫

濡浠涓ヨ涓澶у宸茬婊存淮榛璁や负 Uber 涓骇浜350 浜跨浼板煎氨磋璇婊存淮杩浠ユョ涓瀹跺惰寰块捐惧害涓澶у法澶存璧骞惰喘婊存淮ㄥㄤ澶х瀹跺鸿缃缁″ UberLyftOlaGrab 芥′唤

涓杞版

版垮涓朵琛ヨ创杩灏浠讳朵鸿℃杩宠瓒婊存淮芥ц颁浣涓哄ㄨ涓轰锛琛ヨ创涔锛濡涓锛ㄦ峰垮瀛瑰

版胯藉烘淮婊村ㄦ跨涓褰卞翠淮婊寸搴澶т瀹涓哄鸿甯ョ锛绠℃逛瑙舵骞剁Н瀵硅ㄦ跨涓纭у急婊存淮跨浼夸ㄤ杞版夸锛浠浜椤规跨蜂瀹芥淇锛锛璁镐虹朵″锛浣婊存淮浼垮璇ユ㈠绋冲虹

ヨ储版蹇锛

￠ㄦ伴诲瑷浜烘涓归冲 8 2 ョ甯浼涓琛ㄧず锛￠ㄧ灏跺版淮婊村浼姝ヤ腑界稿充氦缁ヨ涓虫ャ浠ㄤО锛婊存淮浼姝ヤ腑藉骞惰寰虫ワ涓虫ョ璇锛寰涓璧颁浜

璁稿ㄦ峰杩璧峰骞舵婊℃锛涓鸿ˉ璐寸涔浜蹇讹翠ぇ辨ㄥ璐ㄧ锛￠ㄥ璇ヤ洪㈠杩骞惰喘澶妗瀹℃ャ浣浠涓轰浼虹跺碉浜锛1. 鸿姒蹇垫澶х锛甯ョ缁鸿甯轰藉澶с浠涓搴锛婊存淮ㄨВ繁涓峰颁璇ユ寰澶х垫椿搴涓浼伴夯2. 藉杩涓ゅ勾虹澶ф瑰苟璐锛娌℃涓哄板法澶у奖渚

5. Uber 佃ョ灞

婊存淮 2015 骞村璧浜 Grab锛Ola锛Lyft锛褰㈡浜涓涓 Uber 朵腑浠ユ璧 Lyft ╃界跺轰唤棰宸澶э浣 Lyft 浠绠 Uber ㄧ界澶у锛ㄨ涓骞翠腑ュぇ骞匡跺ュ胯锛涓涔ㄦ缁璧

婊存淮褰璧 Lyft 涓や釜锛涓澶ч缇界涓芥父瀹㈠浠ョ存ㄦ淮婊 app Lyft 杞杩峰氨浜涔瀹杞 Uber app ㄦ恒浜杩舵 Uber 绔浜瀵规锛璁╂ョ簿宸茬ｅ板ㄧ Uber ㈣捣

杩涓や釜瀵 Lyft ヨ芥浠峰肩锛灏ゅ舵腑界琛ヨ创澶ф瀵 Uber 娉ㄦ璐广姝わやㄦ苯杞婊存淮涓存 Lyft 瑕浼浼淬 Uber 婊存淮浜告★杩涓や釜戒澶瀛ㄣ

瀵规淮婊存ヨ锛Lyft 杩娌℃浣浠峰硷充娇锛Lyft 挎璐电版变韩缁婊存淮锛杩绉芥у褰灏Lyft 瑷浜哄凡缁０绉拌拌浼板婊存淮浣浼浼村崇郴规ㄤ汉璇存锛Uber 宸茬伴惧苟涓浠ｄ环楂涓戒′腑瑙ｈ卞烘ワ冲绮惧璧婧板板朵瑕甯猴渚濡涓浜

杩涔锛 Uber 凡缁浜锛浠涓烘枫磋璁轰癸娴 Uber 婊存淮藉ㄥ充ㄧ朵鸿甯虹涓杈炬浜涓浜锛浣杩涓浠ｈ〃婊存淮 Uber 蹇朵绔ㄥ涓℃绾夸缁 LyftGrab Ola稿锛甯烘煎浼浠 Uber 涓 Uber 瀵圭婕缁煎缃缁锛冲ㄨ〃濡姝ゃ

Uber ㄤ浜扮浜瀵规 Grab 瀹ｅ颁杞 10 浜跨璧锛婊存淮瀛璧跺ㄥ锛冲璧 1 浜跨杞恒Grab 濮浜鸿Uber ㈢惰浜涓娆★浠氨借瀹杈绗娆°璁歌浼缁 Lyft 涓浜瀹板с

6. Tesla锛Elon 涓瀹

婊存淮 Uber 辨烘娉ㄥ浜浠浠充戒浠惧ㄦ杞轰濡璇 Google 寮濮娴璇浜洪┚椹舵跺ぇ瀹惰瑙寰杩ぉ瑰璋ｄ规杩绾ф苯杞蒋浠讹绌洪ㄩ┚椹舵 Model S 杞富锛 6 涓绱Н 4700 涓遍ㄩ┚椹堕绋锛Google ㄤ 6 骞存堕寸疮璁′ 150 涓遍锛锛充苯杞鸿ワ澶у瑙逛技涔凡缁颁璧凤寰拌捣ャElon Musk ㄧ规缃绔涓挎璁″锛浠ヨ浣涓辫浣宠〃杈撅

1. 靛ㄨ溅

2. ㄩ┚椹舵

3. 璁╄溅ㄩ茬疆跺杩ㄩ┚椹舵渚鸿

虹缁 Uber 婊存淮绛鸿＄稿ゅ渤锛翠釜缃缁搴璧风瑰棣寰稿归芥ヤ澶ч簿璧缁存ゅ缁ャ规ョ杩ㄩ┚椹舵烦鸿涓惊锛存褰版渚茬疆璧婧浜瑕缃缁搴琛ヨ创伴锛变韩杈圭灏杩涓姝ユā绯

规锛规 Google 芥拌浜芥с

Uber 婊存淮涔涓椤剁骇璧癸浠ヤ甯跺法澶с浣瀵逛浠ヨ锛涓甯缁涓广涓鸿规规Google 杩风Uber 婊存淮杩风鸿℃渚规浠浼兼病绔浜崇郴锛涓哄扮涓烘硅蛋ㄤ袱″钩琛绾夸锛浣濡涓 Elon Musk 瀹ｅｆ凤涓ゆ″钩琛绾块风版癸缁蹇涓

抽规宸茬甯界舵╂ュ淇℃茬浜绾у虹锛浣瀹琚箍娉浣跨ㄧㄩ┚椹舵浣跨ㄨ澶瓒瀹锛‘甯灞锛瓒绾х垫 Gigafactory 缁寮涓浠锛杩浠ょ规ュㄤ汉浠鸿ヤ互璋变韩缁挎腑璧板颁

Uber 婊存淮浠藉锛╃ㄥソ繁浼匡㈢剁稿锛灏辫惧颁℃繁璺璁烘甯杩ャ